Data Governance Overview in Adobe RTCDP
Note that this article is not legal or compliance advice. Please seek advice from your legal teams. Introduction In today’s digital…
AEP & Google Part G: Publisher/Retail Media Destinations
Google Ad Manager (GAM) To end this Google blog series, we will explore a more niche solution that is mostly used by publishers or…
AEP & Google Part F: Google Analytics Reporting with RTCDP Audiences
Recap: What is a RTCDP Destination? Destinations are pre-built integrations with external platforms that allow for the seamless…
AEP & Google Part E: Activating on Advertiser Destinations
After covering four posts about ways to get data into Adobe Experience Platform (AEP), we can now look at activating the audiences created in…